Cover Letter 2014 ©
By
Michael Casey
I was talking to somebody about cover letters
today, I can see the irony as I talk to you, as I won’t be needing one myself
any more. However Pitch Letters are a different thing, and I do expect to have
to do some of those.
So what about Cover Letters, they are part of the
job search process, without one you may not get a job, or it may swing it for
you. So you have to write a cover letter. I looked at my old cover letter today
and realised it was too long.
A CV should be two pages and no more, the cover
letter that goes with it should be just one side. HR people and job agencies
are always in a hurry, they won’t even look at a multipage opus. Into the bin
it will go, literally or on their PC.
So what do you do? You iron out he rough spots,
and raise the molehills to mountains, and vice versa. The Cover Letter is your
chance to shine, it’s like your Facebook home page. Or your paragraph on the
Dating Website. It’s all about you.
So you say what you were great at, you never say “I
was a bit rubbish at X Y Z” followed by but. Your Butt would be kicked out
before you even start. It’s a Positive Only piece, it’s your chance to get a
great job, or any job and be able to
afford to pay the rent or buy a new set of golf clubs.
So tell them what you are great at, and think
differently about yourself, put yourself in their shoes, the Saint Augustinian
Way, and Sell Yourself. You may not think
that visiting the sick is anything special, its your good deed. This
proves to an employer exactly where your heart is, he may be a hospital visitor
himself, yes him in the £2000 suit.
You may be embarrassed by your kindness but it
lets the employer know just what kind of person you are. Your Community Actions
do make a difference.
I
n your job it may have been you who trained all
the new people, and wrote the basic Bible for the job you all did. Nobody else
could have been bothered, but you did it. So put it in the Cover Letter, you
have Training Experience, so boast about it.
You may speak several languages, and the office
staff may have poked fun at you for it, but it’s you who speaks to all the
truck drivers when they arrive from all over Europe. Tell everybody as the Billy
Joel song goes, you may even overlook it, because it’s only a few minutes. But
only you can do it, so boast about it.
Write a list of everything you can do, and
everything you do do, then write a flow chart of it, and join the dots with
words. If you sell your house you put everything down in a positive way, so on
a Cover Letter you do the same, but about yourself.
I am fat and have white hair, this describes me.
In a Cover Letter it becomes I am distinguished looking with silver hair and a
strong athletic build. Ok the athletic
may be stretching it too far. You are painting a picture, a pretty postcard
showing just how great you are, so you get that job.
All this has to be done on one page, it’s a sprint
and the winner gets the job, so don’t be shy give words a try.
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